Campaigning – what does good look like?

One of my reflections having published my most recent book on campaigning last year is that I wonder if I should have added an extra chapter on what good looks like in campaigning? My 12 stage approach is designed to get people up and running in their campaigning, but what does it look and feel like when you are actually up and running with a campaign?

Over my next few blog posts I am going to explore this idea of what good might look like in campaigning….. so do watch this space!