My advice here – and it is pressure that many advocacy campaigners are up against to come up with their indicators – is the same as I offered to the bureaucratisation challenge. It is so important to show that you…
Tag: reporting
‘Proxy reporting’
The final obstacle that I have observed is the internal pressure to develop key performance indicators for advocacy campaigns. Now don’t get me wrong – targets can be very important for advocacy campaigns at the right times of the campaigning…
The thorny issue of campaign reporting
One thing that I have been thinking a lot about recently is how you go about reporting on your campaign progress. How should you go about this when you are asked for your targets or for your key performance indicators?…
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