I see this so often – we are so busy delivering services meeting the need that we can’t make campaign. So that nothing ever changes, so that you stay busy. I just get excited by those smaller NGOs, which can …
What is the point of your campaigning? Is it policy change? To recruit new supporters? To raise your profile? To raise money? What is your goal? Effective campaigning needs focus and a clear goal. All good campaigns need these two …
This is another sad obstacle. Here the team or organisation is undermined by internal conflict. Sadly this can be a problem especially in small NGOs, but it does undermine effective campaigning. Clearly this disharmony needs to be tackled before the …
I’m just back from 10 days working in South Africa for the Red Cross Society. My brief over the next few months is to support them as they seek to develop advocacy strategies across their provinces and nationally. I also …
Here campaigning is undermined because individuals have their own agendas and seek opportunities to develop their agendas. This will always be tricky when you are dealing with passionate campaigners, but I think an astute organisation will try to work with …
Have you seen this one? So much effort goes into producing the research report and maybe getting some media coverage, and then you just collapse exhausted with little idea of how all this action happens so that something else happens. …
This is another classic. With almost all of the advocacy campaigns consultancy work that I have done over the past 10 years or so this issue comes up. I find myself saying I really don’t mind what your definition of …
Obstacle 5 – lack of a common understanding of advocacy campaigns Read more »
This is a sad one. The obstacle here to campaigning comes down to not having shared values. Again as with earlier obstacles, it can help to be explicit about these values and not to base your actions on assumptions. Are …
This is a classic. We would love to campaign, but we need a full-time campaigns post. What rubbish! I say give me an hour a week and we can begin to make things happen. With a clear focus and plan, …
Just back from a weekend in Zurich where I was speaking at the Campaigning Summit Switzerland. What I found quite remarkable about this event was their success in attracting participants from across an array of sectors including both the not …
