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Tag: theory of change

Developing a future story in Liberia

By Jonathan Posted on May 3, 2021 Posted in My blog Tagged with campaign, future story, theory of change

I recently ran a workshop session for two INGOs to help them in developing a future story in Liberia. They were looking to launch a new report as the catalyst for a new piece of advocacy around food security and …

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Inspired by a future story

By Jonathan Posted on April 20, 2021 Posted in My blog Tagged with campaigning, future story, theory of change

Over the past few months, I’ve been supporting a number of groups around the world to develop their theory of change, or future story, for their campaign. In both Tajikistan and Ukraine, I’ve been supporting coalitions of parents’ groups initially …

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Confidence and Humility

By Jonathan Posted on January 19, 2021 Posted in My blog Tagged with campaigning, future story, theory of change

Over the past few months in the advocacy training that I have been running across Eastern Europe and Central Asia, I found myself focusing on two words: confidence and humility. I found that having done an initial training in advocacy, …

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How to make a theory of change work

By Jonathan Posted on February 22, 2020 Posted in My blog Tagged with theory of change

I was recently asked by the Non Profit Builder website to write a post reflecting on one of my recent assignments – here is my post how to make a theory of change work

Can we agree that ….?

By Jonathan Posted on December 10, 2018 Posted in My blog Tagged with campaigning, theory of change

I recently ran an advocacy workshop in Pakistan. Having identified our priority issue, we then set about developing our message and working on the opposition messages on our issue. In two groups, we then began to develop a theory of …

Can we agree that ….? Read more »

9 What does good look like? Theory of change

By Jonathan Posted on October 24, 2018 Posted in My blog Tagged with campaigning, good, theory of change

And there is one missing ingredient here – your theory of change. I remember doing a workshop in Sofia recently, and I did a session on the importance of having a theory of change. Later that day I was talking …

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Obstacle 6 – lack of a theory of change

By Jonathan Posted on May 4, 2017 Posted in My blog Tagged with campaigning, obstacles, theory of change

Have you seen this one? So much effort goes into producing the research report and maybe getting some media coverage, and then you just collapse exhausted with little idea of how all this action happens so that something else happens. …

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Obstacle 5 – lack of a common understanding of advocacy campaigns

By Jonathan Posted on April 28, 2017 Posted in My blog Tagged with campaigning, definitions, obstacles, theory of change

This is another classic. With almost all of the advocacy campaigns consultancy work that I have done over the past 10 years or so this issue comes up. I find myself saying I really don’t mind what your definition of …

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The best made plan

By Jonathan Posted on September 19, 2016 Posted in My blog Tagged with campaign, campaign plan, theory of change

Reflecting on my last blog post made me think of a quote that I have started using in my campaign training. “No battle plan ever survives the first contact with the enemy.” This great line is credited to Helmut von …

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The thorny issue of campaign reporting

By Jonathan Posted on August 6, 2016 Posted in My blog Tagged with campaigning, reporting, story, theory of change

One thing that I have been thinking a lot about recently is how you go about reporting on your campaign progress. How should you go about this when you are asked for your targets or for your key performance indicators? …

The thorny issue of campaign reporting Read more »

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